Eric Church has launched Highway To Home, a furniture collection designed and inspired by his life.
Growing up in a small town, Church says everybody worked in the furniture industry.
“My dad was in the industry,” he says in a video for the line. “My first job was in a furniture plant, so yes, it is in my blood.”
The collection includes furniture for the bedroom and dining room, and also has upholstery and occasional pieces.
“I was well on my way to being in the furniture industry,” Church says. “I had a marketing degree and had job offers. [I] packed up a guitar case, told everybody no, and went to Nashville, Tennessee.”
Church has made a career for himself in country music, having recently celebrated the 10-year anniversary of his studio debut, Sinners Like Me. Since that time, he has released a total of five studio albums featuring hits like “Guys Like Me,” “Drink in My Hand,” and “Springsteen.”
“As I look back on it now, the songs that I sing are about those experiences in that town,” Church continues. “And it’s so interesting now, you know, it’s come full circle.”
The collection is being sold at many locations, including Rooms To Go, a furniture store chain with 226 locations.
Church’s current single, “Record Year,” was released to radio in March and is the second single off his latest album, Mr. Misunderstood.